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CityLedger

Durham vs Madison

Metro-area medians — Durham-Chapel Hill, NC Metro Area vs Madison, WI Metro Area — not the cities proper.

Madison comes out ahead, winning 8 of the 9 clearly-decided measures.

Durham and Madison cost about the same to live in, but Madison households earn about 7% more. Adjusted for local prices, a typical paycheck stretches further in Madison.

For your salary & household

Enter your pay and household size to see what it's really worth here — the numbers update live and the link stays shareable.

Durham, NC
$58,668
take-home / yr · 22% to tax
$60,128
real value after local prices
Madison, WI
$58,454
take-home / yr · 22% to tax
$60,084
real value after local prices

On $75,000 for just you, Durham leaves you about $44/yr better off after tax and local prices.

Take-home estimates a single filer taking the standard deduction (2025 federal brackets, FICA, and state income tax) and isn't tax advice. “Real value” rebases take-home to average U.S. prices using the BEA cost-of-living index; the per-person figure uses the OECD square-root equivalence scale.

Measure
Durham
Madison
Livability (CityLedger)
70/100
82/100
Cost of living (price level, US = 100)
97.6
97.3
Cost-adjusted income (pay's real value)
$85,621
$92,216
Median household income
$83,542
$89,714
Median rent
$1,598/mo
$1,437/mo
Median home value
$441,300
$415,500
Unemployment
3.2%
2.2%
Bachelor's degree or higher
54.7%
52.2%
Average commute
24.4 min
21.9 min
Air quality (median AQI)
51
42
Avg temperature
59°F
47°F

Choose Durham for

  • + Bachelor's degree or higher
Full Durham profile →

Choose Madison for

  • + Livability (CityLedger)
  • + Cost-adjusted income (pay's real value)
  • + Median household income
  • + Median rent
  • + Median home value
  • + Unemployment
  • + Average commute
  • + Air quality (median AQI)
Full Madison profile →

Durham vs Madison — frequently asked

Is Durham cheaper than Madison?
They are about even — the overall cost of living in the Durham and Madison metros is within 3% of each other (BEA Regional Price Parities), so neither is meaningfully cheaper.
Which has higher household income, Durham or Madison?
Madison has the higher median household income — $89,714 versus $83,542 (U.S. Census Bureau, ACS), about 7% more.
Does a paycheck go further in Durham or Madison?
A paycheck stretches further in Madison. Adjusted for local prices, the median income is worth $92,216 there versus $85,621 in Durham.
Which has cheaper rent, Durham or Madison?
Madison has cheaper rent — a median of $1,437/mo versus $1,598/mo (U.S. Census Bureau, ACS).