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CityLedger

Appleton vs La Crosse

Metro-area medians — Appleton, WI Metro Area vs La Crosse-Onalaska, WI-MN Metro Area — not the cities proper.

La Crosse comes out ahead, winning 5 of the 8 clearly-decided measures.

Appleton and La Crosse cost about the same to live in, but Appleton households earn about 10% more. Adjusted for local prices, a typical paycheck stretches further in Appleton.

For your salary & household

Enter your pay and household size to see what it's really worth here — the numbers update live and the link stays shareable.

Appleton, WI
$58,454
take-home / yr · 22% to tax
$63,248
real value after local prices
La Crosse, WI
$58,454
take-home / yr · 22% to tax
$63,696
real value after local prices

On $75,000 for just you, La Crosse leaves you about $448/yr better off after tax and local prices.

Take-home estimates a single filer taking the standard deduction (2025 federal brackets, FICA, and state income tax) and isn't tax advice. “Real value” rebases take-home to average U.S. prices using the BEA cost-of-living index; the per-person figure uses the OECD square-root equivalence scale.

Measure
Appleton
La Crosse
Livability (CityLedger)
71/100
65/100
Cost of living (price level, US = 100)
92.4
91.8
Cost-adjusted income (pay's real value)
$89,268
$81,854
Median household income
$82,501
$75,117
Median rent
$1,164/mo
$1,087/mo
Median home value
$297,500
$274,600
Unemployment
2.1%
1.9%
Bachelor's degree or higher
33.3%
35.4%
Average commute
19.9 min
19.2 min
Air quality (median AQI)
37
37
Avg temperature
46°F
49°F

Choose Appleton for

  • + Livability (CityLedger)
  • + Cost-adjusted income (pay's real value)
  • + Median household income
Full Appleton profile →

Choose La Crosse for

  • + Median rent
  • + Median home value
  • + Unemployment
  • + Bachelor's degree or higher
  • + Average commute
Full La Crosse profile →

Appleton vs La Crosse — frequently asked

Is Appleton cheaper than La Crosse?
They are about even — the overall cost of living in the Appleton and La Crosse metros is within 3% of each other (BEA Regional Price Parities), so neither is meaningfully cheaper.
Which has higher household income, Appleton or La Crosse?
Appleton has the higher median household income — $82,501 versus $75,117 (U.S. Census Bureau, ACS), about 10% more.
Does a paycheck go further in Appleton or La Crosse?
A paycheck stretches further in Appleton. Adjusted for local prices, the median income is worth $89,268 there versus $81,854 in La Crosse.
Which has cheaper rent, Appleton or La Crosse?
La Crosse has cheaper rent — a median of $1,087/mo versus $1,164/mo (U.S. Census Bureau, ACS).