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CityLedger

Appleton vs Billings

Metro-area medians — Appleton, WI Metro Area vs Billings, MT Metro Area — not the cities proper.

Appleton comes out ahead, winning 7 of the 7 clearly-decided measures.

Appleton and Billings cost about the same to live in, but Appleton households earn about 6% more. Adjusted for local prices, a typical paycheck stretches further in Appleton.

For your salary & household

Enter your pay and household size to see what it's really worth here — the numbers update live and the link stays shareable.

Appleton, WI
$58,454
take-home / yr · 22% to tax
$63,248
real value after local prices
Billings, MT
$58,071
take-home / yr · 23% to tax
$62,091
real value after local prices

On $75,000 for just you, Appleton leaves you about $1,158/yr better off after tax and local prices.

Take-home estimates a single filer taking the standard deduction (2025 federal brackets, FICA, and state income tax) and isn't tax advice. “Real value” rebases take-home to average U.S. prices using the BEA cost-of-living index; the per-person figure uses the OECD square-root equivalence scale.

Measure
Appleton
Billings
Livability (CityLedger)
71/100
60/100
Cost of living (price level, US = 100)
92.4
93.5
Cost-adjusted income (pay's real value)
$89,268
$83,153
Median household income
$82,501
$77,770
Median rent
$1,164/mo
$1,170/mo
Median home value
$297,500
$383,900
Unemployment
2.1%
3.3%
Bachelor's degree or higher
33.3%
32.8%
Average commute
19.9 min
20.8 min
Air quality (median AQI)
37
39
Avg temperature
46°F
48°F

Choose Appleton for

  • + Livability (CityLedger)
  • + Cost-adjusted income (pay's real value)
  • + Median household income
  • + Median home value
  • + Unemployment
  • + Average commute
  • + Air quality (median AQI)
Full Appleton profile →

Choose Billings for

  • No clear edge
Full Billings profile →

Appleton vs Billings — frequently asked

Is Appleton cheaper than Billings?
They are about even — the overall cost of living in the Appleton and Billings metros is within 3% of each other (BEA Regional Price Parities), so neither is meaningfully cheaper.
Which has higher household income, Appleton or Billings?
Appleton has the higher median household income — $82,501 versus $77,770 (U.S. Census Bureau, ACS), about 6% more.
Does a paycheck go further in Appleton or Billings?
A paycheck stretches further in Appleton. Adjusted for local prices, the median income is worth $89,268 there versus $83,153 in Billings.
Which has cheaper rent, Appleton or Billings?
Rents are close — $1,164/mo in the Appleton metro versus $1,170/mo in Billings (U.S. Census Bureau, ACS).